Thursday, March 24, 2016

The latest Australian horror flick is a bloody scare campaign

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You might have had a giggle at a prank on the Internet recently — but just what happens when these stunts take a step too far?


This is the concept of Scare Campaign, by Australian filmmakers Cameron and Colin Cairnes. It follows their feature film debut, 100 Bloody Acres in 2012, which has the dubious honour of being one of the most illegally downloaded movies in Australia at the time.



Scare Campaign is set around a prank TV show, which is desperate for ratings in the face of a new edgy web series that is making them look old-fashioned. It's up to the producers to up the ante, and they've come up with an elaborate stunt that will shock. Only this time, they've gone too far. Read more...


More about Movies, Entertainment, and Australia

Tuesday, March 15, 2016

CFOs vs the World

An amazing set of stats from Bank of America Merrill Lynch’s latest weekly flows report. Everyone is a net seller except for CFOs doing buybacks for yet another week. How much longer can present trends persist?
Does anything matter anymore? No. Nothing matters. It’s 2016, say / do whatever you want.
Read this:
Last week, during which the S&P 500 climbed 1.1% back above 2000, BofAML clients were net sellers...

Thursday, March 10, 2016

Porn star James Deen's company fined $78,000 after condom violation

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A California adult film production company owned by porn star James Deen has been slapped with nearly $78,000 in proposed fines for numerous health and safety violations — including not requiring performers to use condoms


Cal/OSHA began investigating James Deen Productions, also known as Third Rock Enterprises, following a complaint last December. Upon visiting one of the company's Los Angeles film shoots in January, the state agency found that performers were not required to wear condoms as mandated by Los Angeles County law, the Department of Industrial Relations said in a statement Wednesday Read more...

More about Porn, Entertainment, Condoms, Adult Film, and James Deen

Wednesday, March 2, 2016

'Batman vs. Superman' is partnering with Turkish Airlines, to everyone's surprise

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It's a bird, it's a plane, it's...a Turkish Airlines product placement.


Warner Bros.' upcoming Batman vs. Superman: Dawn of Justice is taking flight through a promotional campaign with Turkish Airlines that includes a specially themed Boeing 777 outfitted with superhero imagery and a commercial starring Jesse Eisenberg and Ben Affleck.



The partnership was first launched last month but many viewers were first exposed to it when the commercial aired during the Oscars red carpet show on Sunday.


According to the airline, the promotion was born from a pivotal action scene in the movie that takes place on board a Turkish Airlines plane. Read more...


More about Batman Vs. Superman, Oscars 2016, Advertising, and Business

Monday, January 25, 2016

Content Engagement Strategies To Market To The $3.4 Trillion Multicultural Segment

Two of the U.S.’s largest and fastest growing groups are millennials (see article here) and multiculturals. While much has been written about millennials (see example here), little has been written about the rapidly growing multicultural segment of the U.S. To better understand this segment of the population, I turned to James Briggs, CEO of Briabe Mobile, who discusses the best strategies for targeting this highly influential group by providing insights into multicultural content engagement trends that convert into brand loyalty.

Wednesday, January 20, 2016

Sweet kangaroo recovering after a wildfire is equal parts sad and adorable

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Nothing can keep this little guy down.

A wildfire started by lightning destroyed more than 160 properties and caused at least two deaths in Waroona, in south western Australia, on Jan. 7. Many animals in the area were deeply affected by the event, including this joey, who was rescued by a local animal clinic.

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Nurse Frosina of the Waroona Veterinary Clinic posted a picture of the little kangaroo with his bandaged paws, feet and tail on Facebook — which instantly tugged at the heartstrings of wildlife lovers near and far. Read more...

More about Pics, Animals, Australia, Watercooler, and Conversations

Friday, January 15, 2016

More than 1,000 people are searching for a Tennessee toddler lost in the woods

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A rural Tennessee community has rallied together to help find a 2-year-old boy missing for more than a day, with hundreds of volunteers combing the woods where he disappeared late into the night Friday

In the time since the toddler, Noah Chamberlin, disappeared around 1:20 p.m. Thursday afternoon, about 1,000 volunteers and law enforcement members have aided search efforts in the 600-acre wooded area near Pinson, an unincorporated community in western Tennessee.

Noah was reported missing in the woods near his grandparents' house after wandering away from his 4-year-old sister and grandmother, who sat down to talk and lost sight of the boy, authorities said. There is no suspicion of foul play in the toddler's disappearance, nor has any evidence of Noah's presence been found in the woods, The Jackson Sun reported Read more...

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